Blog

Do you think you need a color corrector? For the majority of you, our concealers will do the trick. Our concealers are super concentrated and loaded with color correcting pigments that will cover just about everything. There are however many...
Continue reading
Lisa and I absolutely love to mentor.  We have had many phone calls and meetings with young, and not so young, aspiring entrepreneurs thinking about starting a company and how to go about it.  We’ve also met with many of...
Continue reading
Behind the Scenes – the not so sexy part of the beauty business is the key to optimal customer satisfaction.  How the supply chain works - Launching a cool new product sounds great, but it takes a long time. Sure,...
Continue reading
It all started 20 years ago with the AMAZINGCONCEALER, our iconic hero which retains that title even still. In a world saturated with consumer goods and new products popping up daily, it's a testament to any product or service that...
Continue reading
I’m like millions of others who’ve been working from home these last several months. It’s been weird to say the least to not arrive at my office each day, see my team and to just be at my desk doing...
Continue reading